– About us –
Experts in flavour
the very best flavour is made with love
Well is the family of Italian experts in flavour. Stocks, cooking bases and flavours: whatever your kitchen is like, cooking is always a genuine gesture of love. So, it is important that the result showcases all your dedication and passion. Well has always been at the disposal of cooks and chefs, whether at stoves in their homes or in top-class restaurants, providing full-bodied flavours, natural ingredients and innovative products. Wherever someone is cooking with passion, there is a cook. Well is by your side.
BECAUSE EXCELLENCE RUNS IN THE FAMILY
Our quality is based on a family challenge If we couldn’t do it better than others, we wouldn’t produce it.
BECAUSE WE WERE ORGANIC BEFORE IT BECAME FASHIONABLE
We’ve always opted for certified organic materials and sustainable production since 1990, when the market was less attentive than it is today.
BECAUSE WE DON’T COMPROMISE
Antonio Valenti prepared his first stock as a gesture of love for his family. Even today, with a much larger “family”,we never compromise.
BECAUSE OUR PRODUCTS ARE CREATED FOR CONSUMERS
Every time we think of a product, we put cosumer expectations at center because that’s the only way to have a winning project.
Innovation in tradition, the rediscovery of goodness
We are born innovators and this is still our primary commitment. Year after year, we develop tailor-made products and aromatic systems for the family and food companies. We have patented our production system of concentrated products which preserve the fragrance, original flavour and functional properties of fresh vegetables and their extracts. In our research department, new product formats are created to fulfil new consumer demands such as the new generation of concentrated stocks and culinary bases.
Innovation in tradition, the rediscovery of goodness
We are born innovators and this is still our primary commitment. Year after year, we develop tailor-made products and aromatic systems for the family and food companies. We have patented our production system of concentrated products which preserve the fragrance, original flavour and functional properties of fresh vegetables and their extracts. In our research department, new product formats are created to fulfil new consumer demands such as the new generation of concentrated stocks and culinary bases.
One for every taste
THE EXPERTS IN THE SEARCH FOR FLAVOUR
Should something that is already good be improved upon? We think so. In our family, we are not content to preserve the legacy, no matter how precious, because we view our job as continuous improvement.
Which is why we put our heart and soul into research and development: a commitment which perfects existing products and advances at all levels.
Organic forever, Organic by choice.
OUR ORGANIC: THE “YESES” THAT MAKE US GOOD
Thirty years ago, before it was fashionable, we poured the values of a genuine and sustainable diet into our Organic Line, strictly controlled and certified by I.C.E.A.
An innovative line of 100% natural concentrated stocks and granulated bouillons seasoned with fresh Mediterranean herbs to add flavour and creaminess to our dishes. The value of Italian culinary tradition meets certified raw ingredients and a patented low temperature production system that preserves their nutritional properties and taste.
THE “NOES” THAT MAKE US GROW
A simple commitment: to prepare good, healthy and genuine products, focusing not only on taste, but also on nutrition and health based on the most recent nutritional science indications. Whilst also knowing how to say no to everything that does not nourish and is not good for our health.
Well is entirely Made in Italy: good things, made the Italian way.
WE TAKE GOODNESS BACK TO BASICS
In the country renowned for its good taste, the history of flavours is not just an old wives’ tale, it’s a genuine recipe. The same recipe which sets Italy apart in the world, made up of work, care and authentic ingredients, forming the basis of our daily commitment to offer only top-quality products.
